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Search Engines & Directories
SEO Defended

Search Engines & Directories

Search Engines today either offer free submissions or paid submissions. Some have special sections for free. Others offer free service for non-profit organizations only.

Major search engines

• Google - controls more than 50% of the search market
• Yahoo! - also has the Yahoo directory
• MSN - Microsoft still trying
• ASK.com - used to be Ask Jeeves, new owner making strides

Minor & Niche Players in Search

• Aesop
• AOL - powered by Google
• Entire Web (free section)
• Exact Seek
• GeniusFind
• Scrub the Web
• Searchit
• Search the Web
• Seek On
• SplatSearch
• WhatUSeek
• Zeal (non-commercial only)
• Zen Search

Cost-Per-Click

• Alta Vista - part of the Yahoo network
• Google AdWords - owned by Google and powers AOL and Netscape
• HotBot � owned and operated by Lycos
• Looksmart LookListings
• Lycos
• Mamma - powers mamma.com, internet.com. hotbar.com and copernic.com
• MSN
• Overture - owned by Yahoo and powers Yahoo
• Wisenut - owned by Looksmart

Internet Directories:

• Business.com - flat fee and per-click
• Click for Choice
• Galaxy - paid directory
• Gimpsy
• GoGuides.org
• Illumirate - free
• Jayde - business-to-business free
• National Directory - free
• Open Directory Project - free
• SeekOn - free and paid

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