In This Section Website Help
Management Process
Web Coaching 101
Should You Manage Your Own Content?
Content Management Systems
JI Takes on Site Mentor
Management FAQs

Related Info
Visitor Conversions
Newsletters

Management FAQs

Should I enhance the functionality of my website? If so, how?

Website functionality can refer to either the "front end" or "back end" of your site. The front end is the part your visitor sees. Front end functionality might include anything from a shopping cart to a formmail. Enhancing front end functionality really depends on your site's objectives. Obviously, if you're selling something online you need functionality to handle that. If you're collecting email addresses for a newsletter or marketing information for future campaigns, you have a couple of ways to go. Learn more about website functionality.

I've tried using third-party managers before, what makes Just Imagine different?

With our Pro-Active website management program our responsbilities far exceed what you have typically paid for in the past. Your relationship with Just Imagine is about website success, defined as "return on investment." Hiring us to run your website is an investment. Given this type of relationship, the onus is on us to do it fast and right.

What if I need at least some control over my own content?

We not only encourage this, we provide you with the means and the training to make the changes you want to make (real estate listings, product catalog, or whatever). Experience tells us, however, that most businesses, especially small business, are simply not staffed to manage a website as it needs to be managed.

Can I manage my website myself?

Yes, if you have good HTML skills and an understanding of website file structure, or if you have a good Content Management System (CMS). A CMS allows people who do not know HTML to make changes and additions to a website. Just Imagine offers its clients CMS options in situations where content is "hyper timely."

In our experience, most website owners do not have the time or the interest to do an effective job of website management. If you're serious about succeeding, this activity is very labor intensive and relatively specialized. On the other hand, as good as we are, we can't do a better job that an owner who has the necessary skills and is willing to devote the time to this task. Reason: your passion. That is hard to duplicate.

What does your Pro-Active management program cost?

We manage websites in two ways: reactive and pro-active. The reactive approach is really dictated by the client, as we can only change what and when the client wants. For this we charge by the hour. Pro-active management is something we control. We create, add and edit content as the site's success requires. For this we charge a monthly fee. This fee can very by client based on the size and demands of the website.